“Woes of Management Education (MBA) in India” - Professor M.S.Rao

"Much education today is monumentally ineffective. All too often we are giving young people cut flowers when we should be teaching them to grow their own plants." -- John Gardner

There is a decreased interest towards management education in India.  The Indian management education market has become highly commercial with problem of plenty where educational institutions have become more and students have become less. Is it due to dearth of career opportunities after doing MBA or lack of charm towards management education (MBA) or both?

Previously there was a good boom for MCA course and currently there is less number of students pursuing this course due to dearth of employment opportunities.  Some of the educational institutions providing MCA courses have closed down due to less admissions and the same thing is happening for MBA courses in India. There is something wrong somewhere, and it is time to analyze and address it earnestly.

When we look at management education, there are more engineering colleges offering MBA courses within the same campus along with engineering courses. It has become a problem of plenty.  And some of the so called business schools offer freebies to attract the students without complying with AICTE guidelines. Some students join MBA course as a pastime or to suffix this degree along with their names. Hence, there is no seriousness among them.  It is observed that the faculty who don’t have any teaching experience join these so called business schools as a stopgap arrangement to teach these courses resulting in poor pedagogy. Here are some suggestions to address the present challenges to gain credibility to this coveted qualification:

• MBA courses and management education should have unique identity and should be separated from engineering colleges.
• It is observed that there is a step motherly treatment for MBA courses in engineering colleges. It should be addressed immediately.
• Derecognize the educational institutions that cannot create intake of students for two consecutive years.
• Universities must have control over erring institutions and check them regularly.
• There should be a grievance cell like Ombudsman where students and faculty can complain to report the irregularities.
• Encourage the best material to join. Don’t let Tom, Dick and Harry enter into MBA as it loses value.
• Address fee reimbursement scheme in the state of Andhra Pradesh earnestly to avoid its misuse.
• Both business leaders and management educators feel that there is a mismatch between the industry expectations and supply of talent from academic institutions. Hence bridge the gap.
• Update course curriculum constantly to meet the rising expectations and aspirations of the industry.

If all stakeholders including institution builders, academic leaders, educators, recruiters and students work collectively there will be improvement in the intake of students for the management education thus producing quality managers and leaders in compatible with the corporate world.

"The great end of education is to discipline rather than to furnish the mind; to train it to the use of its own powers rather than to fill it with the accumulation of others." -- Tyron Edwards

Life is great!

Professor M.S.Rao

Founder, MSR Leadership Consultants, India

Listed in Marquis Who's Who in the World in 2013

Speaker Wiki: http://speakerwiki.org/speakers/Professor_MSRao

Email: msrlctrg@gmail.com  

Blog: http://professormsraoguru.blogspot.com    

Knowledge Grows When Shared

Thanks for reading!

Kindly share your thoughts and comments below, I’m sure someone out there will find your story useful.

Copyright©2012 MSR Leadership Consultants India. All Rights Reserved. Reproduction in whole or in part without permission is prohibited.

This is an educational blog for free sharing of knowledge, not for commercial use. Please don't cut articles from my blog and redistribute by email or post to the web. The use of this material is free provided copyright is acknowledged and reference or link is made to the Blog http://professormsraoguru.blogspot.com    This material may not be sold, or published in any form, or used in the provision of business services to a third party without permission.

Publication of Professor M.S.Rao’s Book – Smart Leadership: Lessons for Leaders

Dear friends,

I would like to share the successful publication of my authored book, “Smart Leadership: Lessons for Leaders.” Globally renowned management thinkers and leadership guru including Marshall Goldsmith (Recognized as the most influential leadership thinker in the world by Thinkers50 2011/HBR! He’s also been recognized as one of the top ten most influential business thinkers in the global bi-annual study!), Vijay Govindarajan (World's Third-Ranked Management Guru), Frances Hesselbein (President & CEO, The Frances Hesselbein Leadership Institute), Dipak C. Jain (Dearn INSEAD) Kevin Cashman, Emmett C. Murphy, Richard Chang, and John Renesch endorsed this book. Fons Trompenaars who has been ranked #42 management thinker in the world by Thinkers50 2011 wrote foreword for this book. Here are the details of the book:

Publisher: Sterling Publishers Pvt Ltd

ISBN 978-81-207-7415-5

Price: INR 200/- (Paperback)

Here are the links to purchase:

http://www.flipkart.com/smart-leadership-8120774159/p/itmdcukryyy7mtdz?pid=9788120774155&_l=Tnndui8JdMVk7CZmDKIfXQ--&_r=RsuiHvNUWzIGQmMYN5OGLg--&ref=d8707e38-5af4-4971-9eb5-4a56aa6b7fcc&otracker=start&autosuggest=&selmitem=All%20Categories

http://www.bookadda.com/books/smart-leadership-lessons-leaders-m-s-8120774159-9788120774155

http://www.uread.com/book/smart-leadership-m-s-rao/9788120774155

http://www.simplybooks.in/search.php?search_keyword=9788120774155&x=0&y=0

http://www.infibeam.com/Books/smart-leadership-lessons-leaders-m-s-rao/9788120774155.html

About the Book:

“God allows us to experience the low points of life in order to teach us lessons we could not learn in any other way. The way we learn those lessons is not to deny the feelings but to find the meanings underlying them.” - Stanley Lindquist

It is rightly said that the wise person learns from the experiences of others whereas the foolish person learns by his/her own experiences. The book helps you become a wise person by learning from the experiences of others.  It packs with several case studies on various international leaders with illustrations and examples such as Peter Drucker, Marshall Goldsmith, Frances Hesselbein, Florence Nightingale, Barack Obama and Steve Jobs.   It inspires you to learn from their success stories and assists you to discover your blind spots thus enhancing your leadership effectiveness and success.  It is a “short course” on leadership useful for people who lead hectic life to excel as smart leaders. Precisely, the book is well punched and presented to ensure valuable takeaways for readers.  The book is useful to leaders at all levels including entrepreneurs, educators and life-long learners.

I would appreciate if you could read the book, and provide your valuable feedback. 

Life is great!

Professor M.S.Rao

Founder, MSR Leadership Consultants, India

Listed in Marquis Who's Who in the World in 2013

Speaker Wiki: http://speakerwiki.org/speakers/Professor_MSRao

Email: msrlctrg@gmail.com 

Blog: http://professormsraoguru.blogspot.com    

Knowledge Grows When Shared

 

“Blueprint to Build Your Business School” - Professor M.S.Rao

"Your brand is a gateway to your true work. You know you are here to do something - to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand - which you deliver." - Dave Buck

As every individual has their own vision to build their brands every institution has its own vision to build its brand to make its presence felt. Every institution rolls out its vision and mission and works for it aggressively to accomplish its goals and objectives. Some institutions survive while some fade away in their journey.  There is often a thin line that separates a successful institution and a failed one.  The thin line is nothing but the branding and marketing.  Hence, in this post, I will discuss about building brands for institutions and especially building sustainable brand for business schools.

Blueprint to Build Brand for Your Business School

If you want to make your business school like a well cut and polished diamond you must adopt the following tools:

• Be clear about your vision.  
• Keep your activities transparent to earn credibility.
• Adhere to rules and regulations.
• Emphasize on four pillars for effective teaching. The faculty must be a judicious blend of teaching, research, and consultancy and industry experience.
• Bridge the gap between the teaching and non-teaching staff.
• Build a strong infrastructure.
• Build a great library. As people are judged by the clothes they wear the educational institutions are judged by the quality of books they maintain.  
• Network with other prestigious business schools to collaborate.
• Keep your curriculum relevant and updated as per industry expectations.
• Provide courses that are in great demand through innovation. Harsh C Mariwala, Chairman and Managing Director, Marico Ltd. remarked, “Innovation brightens up the path of sustained differentiation and opens the gateway to great brands.”
• Bridge the gap between the campus and the corporate to produce plug and play employees for industry.  
• Allow students to interact with the students of other institutions so that they get exposed and build a great network.
• Ensure proper coordination among faculty, students, industry and educational institutions.
• The faculty must do great research and publish papers in prestigious journals and magazines to get noticed. It helps in getting funds for the institution.
• Encourage internships and research among the students.
• The business school must differentiate from other b-schools to stand out in terms of specialization, faculty or infrastructure to name a few.
• Encourage new pedagogy and make teaching sessions case study driven.
• Call industry experts for guest lectures as they can share their experience and it helps understand the pulse of the industry.
• Provide campus placements for your students.
• Believe in execution.
• Above all, be committed and dedicated.

The institution builders must be passionate to build institutions and must be ready to face both internal and external challenges to stay in the race. Above all, the management of business schools must have patience, and must be willing to wait for results. When you throw a stone into water it takes time for the ripples to reach the shore.  So is the case of business schools where it requires tons of efforts and energies to build successful brands. Let us remember the proverb, “Rome was not built in a day.”   If the institution builders of ambitious business schools are visionaries; follow these tools and techniques; they can build branded and sustainable business schools.

"Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful." - Sir Richard Branson, CEO Virgin.

Life is great!

Professor M.S.Rao

Founder, MSR Leadership Consultants, India

Listed in Marquis Who's Who in the World in 2013

Speaker Wiki: http://speakerwiki.org/speakers/Professor_MSRao

Email: msrlctrg@gmail.com 

Blog: http://professormsraoguru.blogspot.com    

Knowledge Grows When Shared

Dear readers,

I would appreciate your comments about this article.

Copyright©2012 MSR Leadership Consultants India. All Rights Reserved. Reproduction in whole or in part without permission is prohibited.

This is an educational blog for free sharing of knowledge, not for commercial use. Please don't cut articles from my blog and redistribute by email or post to the web. The use of this material is free provided copyright is acknowledged and reference or link is made to the Blog http://professormsraoguru.blogspot.com    This material may not be sold, or published in any form, or used in the provision of business services to a third party without permission.